Bud Light Inks Major Sponsorship Deal in an Attempt to Revive the Brand After Controversial Influencer Fallout

Bud Light is set to become the "official beer partner" of the UFC. Anheuser-Busch's Bud Light has announced a multi-year sponsorship for the UFC (Ultimate Fighting Championship). The brand will get prominent visibility during fights, weigh-ins, digital content and broadcasts, Bloomberg reported.…

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