Antenna: Peacock grabbed nearly 3 million new customers with NFL playoff game

Antenna: Peacock grabbed nearly 3 million new customers with NFL playoff game

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Nearly 3 million new customers flocked to Comcast’s streaming service Peacock to watch a broadcast of a National Football League (NFL) Wild Card playoff game that was exclusive to the service, according to a new report from data analytics firm Antenna. The report, which relies on opt-in data…

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