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Trouble Ahead for Tesla As Elon Musk Announces Cuts: Brand Expert

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Trouble Ahead for Tesla As Elon Musk Announces Cuts: Brand Expert

Trouble Ahead for Tesla As Elon Musk Announces Cuts: Brand Expert

Tesla CEO Elon Musk's email to employees on Friday announcing that the electric car maker will be slashing its workforce by 7 percent is just the latest in a long line of troubles for the embattled company ーand troubles brand and marketing expert Ian Wishingrad don't see ending it any time soon.

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