A logo is the visual representation of a brand, acting as its ambassador in every interaction with the audience.
Therefore, it’s paramount that a logo maintains its integrity and impact across various sizes and formats.
Let’s delve into why scalability and recognizability are vital in logo design and how custom logo design can be achieved by a skilled business logo designer.
Scalability refers to a logo’s ability to maintain clarity and legibility when scaled to different sizes, from a tiny favicon on a website to a towering billboard.