These are the brands consumers are using more amid the pandemic

Consumers are forming emotional connections with more brands and deeper connections with those brands during the Covid-19 pandemic.  Apple, Amazon and Google are the top brands consumers have formed emotional bonds with amid the spread of the novel coronavirus, according to MBLM’s Brand Intimacy Covid Study.  Unsurprisingly, given the immediate shift to remote work and school, Zoom is the top brand consumers are using more during the pandemic. Purell and Netflix took second and third place,…