Bud Light Returns as the Official Beer of the UFC in Record-Setting $100 Million Deal

Bud Light Returns as the Official Beer of the UFC in Record-Setting $100 Million Deal

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John Locher/AP Anheuser-Busch is returning as a UFC sponsor to make Bud Light the official drink of the company, the UFC announced Tuesday. The multi-year deal, reportedly valued at more than $100 million, is the UFC’s largest deal ever. “Anheuser-Busch and Bud Light were UFC’s original beer…

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