Landmark Hamburg movie theater turns to curbside concessions to survive covid-19

Landmark Hamburg movie theater turns to curbside concessions to survive covid-19

WITH BUSINESSESSHUT DOWN -- SOMEARE COMING UP WITHCREATIVE NEW WAYSTO REACH THEIRCUSTOMERS.MANY MOVIETHEATERS ARE NOWOFFERING CURBSIDECONCESSIONS.FOR ONE LOCALTHEATER -- IT'HOPING THIS NEWSTRATEGY ... ANDSUPPORT FROM THECOMMUNITY... WILLHELP IT KEEP ANEAR-CENTURY OLDTRADITION ALIVE.HERE'S 7 EYEWITNESSNEWS REPORTER EDREILLY.TO KNOW THAT THEPEOPLE REALLY CARE,AND THEY DO.

WEKNOWTHE CURBSIDERESTAURANTBUSINESS HAS BEENVERY SUCCESSFULTHE VILLAGE OFHAMBURG IS A GOODEXAMPLE OF HOWBUSINESSES AREADAPTING TO COVID-19BUT .

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IN THE MIDDLEOF THE VILLAGETHERE IS A HISTORICLANDMARK.THE HAMBURGPALACE THEATRE.WITH SEATS EMPTYAND A DARK SCREEN -IT NEEDED A CREATIVEIDEA TO GENERATECASH FLOW TO PAY ITSBILLIT MEANS EVERYTHINGTO US.

IT GOES WAYBACK.

IT IS A TRUEGEM FOR THCOMMUNITYIN 1926 .

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AMERICAWAS FASCINATED BYTHE GLITZ ANDGLAMOUR OFHOLLYWOONATS 1920' FILMMOTION PICTURESHAD SOUND .

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ANDMOVIE THEATERSWERE OPENINGEVERYWHERE .

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.INCLUDING THE STATEOF THE ART PALACTHEATER IN HAMBURG.THROUGH THEDECADES .

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THEPALACE SURVIVEDCHANGINGENTERTAINMENTTRENDSAND 94-YEARS AFTERIT SHOWED ITS FIRSTFILM .

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IT IS STILL INOPERATION.I KNOW THE PERSONWHO BUILT THETHEATER BUILT ITEXTREMELY WELLOWNER JAY RUOF HASBEEN ASSOCIATEDWITH THE PALACETHEATER FOR 25YEARS.HE'S DETERMINED TOSEE THE CINEMATREASURE ENDURETHE PANDEMIC.SO TAKING HISNEPHEW'SSUGGESTION .

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HESTARTED SELLING"CURBSIDECONCESSIONS" INMID-MARCH.CUSTOMERS PLACEORDERS ON-LINE FORTHINGS LIKE CANDY,DRINKS AND MOVIETHEATER POPCORN .

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WHICH MANY THINKTASTES BETTER.THAT IS WHAT THEYTELL USJAY AND HIS WORKERSUSE SAFETYPRECAUTIONS ANDTAKE THE ITEMS TOVEHICLESIT IS REALLYENCOURAGING TO SEEPEOPLE COME OUTFOR CURBSIDECONCESSIONSBECAUSE MOST OFTHEM HAVESOMETHING REALLYNICE TO SAY TO US TOENCOURAGE US.

ANDTHAT IS REALLYHELPFULTHE PALACE THEATERIS ALREADY MAKINGPLANS FOR SOCIALDISTANCING SEATINGWHEN IT CAN FINALLYREOPEN.BUT UNTIL THEN .

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ITIS HOPED THECOMMUNITY WILLSUPPORT 'CURBSIDECONCESSIONS' SOTHE NEARLYCENTURY-OLDTHEATER CANSURVIVE COVID-19AND CONTINUE ITSMOVIE HOUSELEGACY.PEOPLE LOVE COMINGINTO A THEATER THATHAS THE FEEL OFYEARS GONE BY.CURBSIDECONCESSIONS AREAVAILABLE HERE ATTHE HAMBURG PALACETHEATER FRIDAYTHROUGH SUNDAY.

INHAMBURG,, ED REILLY 7EWNWE THANK YOU FORJOINING US.THE NEWS CONTINUESRIGHT NOW ON THEWKBW APP...WE WILL GET THRUTHIS WESTERN NEW