16 media buyers identified the media companies that are poised to gain and lose the most as the pandemic upends advertising spending

Business Insider

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· *The coronavirus pandemic has changed how ad buyers spend money as they apply scrutiny to how media companies and publishers perform.*
· *Business Insider talked to 16 media buyers who handle billions of ad spending and who identified 12 media companies and platforms most impacted by the pandemic.*
· *Ad buyers said the...

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