When a franchise buys a superstar like Tom Brady or LeBron James, the team tends to win more games. But do the fans follow? How much team loyalty is purchased along with an expensive star? Maybe not as much as some owners might hope -- in the NBA Finals between the Miami Heat and San Antonio Spurs, many fans expressed their...
Full ArticleFans Prefer Teams That Built Success Over Time More Than With Purchased Superstars
Eurasia Review
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